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Divine institute is the Best SEO Institute in Ahmedabad. We believe in training our students by providing them both basic and advanced level of knowledge in both theoretical as well as practical manner.

What is SEO and why to invest your time in it?

SEO

Search Engine Optimization or commonly known as SEO is a way to redesign your website and make it a bit more Search Engine friendly. It results in an increased ranking of your website.

SEO comprises of two main parts such as:
1) On-site SEO
2) Off-site SEO.

On-site SEO refers to the changes you do on your website. Off-site SEO refers to the changes you don’t directly do to your website. On-site SEO includes a lot of methods. And Off-page SEO depends mainly on Back link generation through Blog writings.

Importance

Search Engine Optimization-SEO is a very important part of Digital Marketing. SEO is used to optimize the website to make it rank higher in organic search engine results.

Wonder what you get from us? Here is the list:

Training from a professional teaching faculty who has had a versatile career experience,
Extensive practical approach based learning,
Flexible timings,
Basic as well as advanced conceptual clarity,
Personal coaching.

Basics of SEO

  • Internet Marketing
  • Importance of Internet Marketing
  • Types of Internet Marketing Methods
  • Importance of Search Engines
  • SEO is an Art or Science
  • How the search engine works?
  • Understanding the SERP
  • Using Search Operators
  • Google Search Engine Architecture
  • Search Engine Algorithms
  • Google Algorithm Updates
  • Page Rank Technology
  • Panda Update and its Importance
  • Latest Updates about SEO Algorithms
  • Google Web Masters Tools

On-Page Optimization (Onsite)

  • Basics of Website Designing / Development
  • Essentials of good website designing
  • HTML Basics for SEO
  • Usability and User Experience in Website
  • Onsite Optimization Basics
  • Importance of Domain Names and Value
  • Domain Selection
  • Website Structure and Navigation Menu Optimization
  • Coding Best Practices
  • Filename Optimization
  • Title Tag Optimization
  • Keywords
  • Keyword Density Analysis
  • Keywords Research in Various Search Engines
  • Meta Tags
  • Meta Tags Optimization
  • Headers Optimization
  • SEO Content Writing
  • Optimizing SEO content
  • Page Speed Optimization Tool
  • Anchor Links Optimization
  • Internal Link Strategy
  • Iframes / Frames effects on SEO
  • Header and footer
  • Header optimization with tag line or catch line
  • Footer Optimization
  • Creating an HTML and XML sitemap
  • URL Rewriting Techniques (301, 302)
  • Canonical / 404 Implementation
  • HTML Validation using W3C
  • Google SEO Guidelines
  • Search Engines V/S directory
  • Major search engines and directories
  • Google Page Rank
  • Google Sandbox effect
  • Website Architecture
  • Hosting Selection
  • How the Search Engine works
  • Heat map of Home page
  • Description
  • Creating Robots file
  • Creating sitemap
  • Image tag optimization
  • Image Importance
  • Anchor Text
  • URL renaming/re-writing
  • Google webmaster tools

Advance SEO Training

  • Audit Your Site Framework
  • Data Research Via End User Value
  • Create More Optimized Landing Pages
  • Make Your Site Responsive and Mobile-Friendly
  • Double Your Infographic Power
  • Implement Latent Semantic Indexing (LSI)
  • Leverage Authoritative Social Platforms
  • Refresh Your Archive Pages
  • Use of .ht access file in SEO
  • Optimise page Loading Speed
  • Technical SEO Concept

Become Google Analytics certified in Just 30 Days

  • Certified in Google Analytics

Off Page Optimization

  • Introduction to Keyword Research
  • Business Analysis
  • Types of Keywords
  • Keyword Research Methodology
  • Keywords Analysis Tools
  • Competition Analysis
  • Preparing a Keyword List for Project
  • Localized Keywords Research

Keywords Research and Analysis

  • Introduction to Keyword Research
  • Business Analysis
  • Types of Keywords
  • Keyword Research Methodology
  • Keywords Analysis Tools
  • Competition Analysis
  • Preparing a Keyword List for Project
  • Localized Keywords Research
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